Arlington Supports Businesses Ahead of World Cup 2026™

Published on April 09, 2026

By Cynthia Lemus, Office of Communication

As Arlington prepares to host nine matches during the FIFA World Cup 2026™, City leaders are helping local businesses get ready to make the most of this global opportunity — while staying safe and compliant.

In the latest episode of “Arlington Welcomes the World,” City experts shared key guidance on permits, planning and business readiness ahead of the tournament.

Ariel Wurster, Assistant Building Official with Planning & Development Services, said businesses should begin planning now, especially if they are considering expanding operations outside of their buildings.

“Any time we have outdoor activations — tents, pop-ups or temporary structures — businesses will likely need a temporary outdoor event permit or special event permit,” Wurster said.

The City has implemented temporary limitations related to temporary outdoor events and special events in parts of the Entertainment District on the day before and the day of matches to support public safety and ensure emergency services can operate efficiently. Permits will be limited during the designated dates in the area bounded by N. Center Street/Lincoln Drive, E. Lamar Boulevard, Ballpark Way/Stadium Drive, and E. Division Street(PDF, 554KB). See Special Event Permits website.

“The reasoning behind limiting additional events is to ensure that our critical city services such as fire, police and public works can safely service those events,” Wurster said.

Health and safety will also play a critical role as Arlington welcomes an influx of visitors. Aimee Rockhill, Health Services Manager, emphasized the importance of preparation and maintaining strong food safety practices.

“This is really our restaurants’ time to shine on the world stage,” Rockhill said. “We want to make sure that we’re establishing a strong food safety culture prior to the event.”

Rockhill encouraged businesses to ensure staff are properly trained and to plan ahead for increased demand, including managing food storage and minimizing delivery disruptions.

City officials stressed that while the opportunity is significant, preparation is key.

Kay Brown-Patrick, assistant director of the Arlington Economic Development Corporation, said the City’s Game Plan guide was created to help businesses take practical steps to succeed.

“The Game Plan removes the guesswork… so that businesses are prepared to show up competitive and confident,” Brown-Patrick said.

She added that businesses should think beyond day-to-day operations and prepare for a global audience.

“This is not business as usual,” she said. “Demand is going to be different.”

From staffing and inventory to customer flow and payment options, the City is encouraging businesses to plan early and take advantage of available resources.

“Don’t wait. Prepare now,” Brown-Patrick said. “This is your opportunity to think big.”

For more information on business resources and permitting, visit ArlingtonTX.gov/WorldCup.