AT&T Stadium to Host Kickoff Tailgate Prior to AdvoCare Classic Sept. 3
By Office of Communication
Posted on August 30, 2016, August 30, 2016
AT&T Stadium

ATT Stadium will host a Kickoff Tailgate prior to the start of the AdvoCare Classic on Saturday, Sept. 3, when the University of Southern California Trojans will face off against the University of Alabama Crimson Tide in each team's first game of the season.

The game will be the two programs' first regular-season matchup since the 1970s when they split four epic battles during the 1970, 1971, 1977 and 1978 seasons.

'We at AdvoCare are proud to continue our partnership with the AdvoCare Classic,' said Brian Connolly, Chairman of the Board CEO, AdvoCare. 'This year's matchup will pair two of college football's most storied programs, for what is sure to be an exciting game. We are thrilled to also host the AdvoCare Classic Kickoff Tailgate as a part of this year's matchup. This pre-game celebration is our way of showing thanks to the fans of both teams and our local community.'

The Kickoff Tailgate will be open to the public in Lot 4 of ATT Stadium from 1 to 5 p.m. School pep rallies for both USC and Alabama will also be taking place along with live entertainment, including a musical performance by Jamie N Commons, on the stage in Lot 4 throughout the day.

For the fifth year, Allstate Insurance Company will return as the premier partner of the AdvoCare Classic, bringing its Allstate Tailgate Tour featuring Cowboys legend Jay Novacek to ATT Stadium. At the Allstate Tailgate Tour, fans can participate in college football-themed games and activities, and meet Novacek, the three-time Super Bowl champion.

During Allstate's special halftime kick promotion, 'Get IN Challenge,' two fans will compete to convert the most field goal attempts into the iconic nets in 60 seconds, and the winner will take home $4,000 and tickets to a college football game of their choice.

'We created ATT Stadium to bring world-class events to Arlington,' said Chad Estis, Executive Vice President, Business Operations, Dallas Cowboys. 'The AdvoCare Classic being here for the seventh time is a point of great pride for the entire organization, and like in years past, the events planned for the day are sure to not disappoint.'

Tickets for the 2016 AdvoCare Classic are available through Ticketmaster at or by calling (800) 745-3000.

For more information on the 2016 AdvoCare Classic, visit For more information on ATT Stadium and its upcoming events, visit

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